One of the questions that has come up more than any other has been, âHow do I know that I need an outsourcing partner?âThe simple answer is that if you are looking at your company mission, vision and values, and you see activities within your business
Anyone who has purchased anything in the past probably has experienced buyerâs remorse â the sense of regret after making a purchase. When working with your outsourcing partner, that is the last thing you want. Therefore, you must set and manage exp
How to make sure that you are getting the value you want out of your outsourcing partner. The goal of outsourcing is to take have someone or some firm take over the responsibility of some activity or activities in your …
Consider, for a moment, the idea that your interest, as a business leader, is to increase your companyâs ability to do something such a s bookkeeping. You typically will have two options, known as the âmake or buyâ scenario. If you âmakeâ your
Building a Successful Lead Generation Strategy Since Aepiphanni opened in 2005, I have had a lot of time to evaluate the small business marketplace. Iâve heard a lot of talks, attended workshops, read articles and the like on lead generation.
By not having a specific process and set of tools in place, it is very difficult to tell what is actually working. An example might be to go to every networking event in town, send out email blasts until everyone ignores or unsubscribes from your list, pe
Increasing sales is nearly always a topic of conversation when we work with business owners. Business leaders constantly seek out ways to connect with their audiences in such a way that people are willing to buy. With the recent recession, many consumer
Design businesses to adapt and innovate through marketplace changes. The pace of business is maddening. This is nothing new, certainly not an Aepiphanni. The question is: knowing that the business marketplace is so dynamic, how do you make sur
As business leaders, we tend to focus on one thing: the financial component. However, when developing new products or services, making changes in the way we deliver them â or the way we position the company, these decisions directly impact our stakehol
Preparing for Changes in the Small Business Marketplace Tim McLellan, CPA and partner at B2Bcfo.com recently posted a newsletter that talks about the changes that are going on in the marketplace, with respect to small businesses and the baby boomer …
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