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“Social Business by Design” by Dion Hinchcliffe and Peter Kim (Book)

Loathed in some circles while celebrated in others, there is simply no middle ground when business managers discuss “Social Business.”  Everyone comes to the topic with a passion.  For as long as Social Business has been buzzed in management circles

Should You Pay for Social Media Marketing?

Social media marketing has changed the way that businesses advertise online. Many marketing departments now include a social media manager. Campaigns include updates and postings to social websites that drive customers towards products or services. The in

Is Pinterest Bigger than Facebook?

In the world of social networking and media sharing, Pinterest is becoming the next big thing. The era of Myspace has fallen, and while Facebook users still rank in the millions, Pinterest is an up and coming website with a lot to offer both casual and pr

Social Media Account Verification

Having a social media account it pretty much a part of life now. Most likely, you have several right now. Those might be on Facebook, Twitter, Google+, Fickr, Pinterest, YouTube, LinkedIn…you get the picture. But what does a person have to do to get

Social Media For Photographers – Using Social Media to Build Your Photography Brand

Sharing great content using social media accounts can establish you as a expert in your field. You should be regularly writing compelling content to be shared as well as trawling through the mass of information on the web to glean the best to share with y

Facebook’s IPO (Nasdaq: FB) Not As Exciting As It Could Have Been

Facebook (FB) priced its IPO at $38 per share on Thursday, at the high end of expectations. The IPO values Facebook higher than Amazon.com and other well-known companies such as Kraft, Disney and McDonald’s. After all the hype, Facebook’s firs

4 Ways to Manage Your Reputation in YouTube Search Results

If you have a YouTube channel, you are probably obsessed with generating some good traffic and spreading your videos. The chance of making a viral video is a tantalizing fantasy, and one that more and more people are realizing now that social media has be

Facebook Vs Pinterest: 5 Things We’ve Learned

Boticca is an e-commerce platform who display and help sell the wears of international jewelry design trail blazers. It’s no surprise that these leaders of internet trade have slipped easily into the sphere of social media and continue to provide their

7 Companies Using Social Media to Better Customer Service Outside the Office

It’s no secret that a lot of companies these days have gone into full-court press code when it comes to media. In fact, just about every company with wide brand recognition has a social media presence of some sort, whether it’s Taco Bell’s goofy Twi

14 Ways Social Media May Soon Change Your Doctor’s Visit

In 2006, Pew Research Forum discovered that 80% of American adults used the Internet to research medical information. By 2011, data (separately) compiled by Frost and Sullivan and QuantiaMD showed between 87% to 90% of physicians used at least one social

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