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DIY Reputation Management Tips for Small Business Owners

Online reputation management is a booming industry, and the service that a reputation management firm can provide to a small business is simply invaluable. With that said, there are many small business owners who aren’t quite ready to invest in this ser

Nimbuzz Introduces Messenger API and Chat Buddy Developers Program

Nimbuzz, the most comprehensive mobile VoIP and IM provider, opens its Messenger API with launch of Chat Buddy Developer Program (CBDP). This initiative is expected to help brands, publishers, and independent developers get access to the 90 million Nimbuz

Which Social Media Outlets Are Most Effective For Your Rankings (INFOGRAPHICS)

The standard industry opinion about social media when it comes to search engine optimization is that it has little, if any, effect on a website’s ranking. Therefore all social media is useful for according to some professionals is the ability to gen

Google Penguin Update – Negative SEO is Real

There have been numerous discussion about negative SEO and whether it exists or not, but if ever proof was needed then all one needs to do is to look to Google’s latest ‘Penguin’ update. Google claim that this update will affect less than three perc

Does Tumblr Launching a New Facebook Timeline Integration Make It a More Viable Marketing Option?

Wordpress is still a popular option, but it is no longer running away with the race in the blogosphere. The open-source blogging platform now has some stiff competition in the form of Tumblr. Owned and operated by the New York-based company of the same na

PPC Job Salary Guide (INFOGRAPHICS)

Pay per click advertising has become an essential part of every online marketing strategy. With high search engine rankings being arguably the most important piece of marketing, the demand for professionals specializing in pay per click advertising is a c

A Few Useful Strategies for Optimizing Your Mobile App

Optimizing your mobile app begins with a simple question of what “optimization” really means to you. Figuring out what that word means to you means taking a moment to sit down and think about what your goals really are with this app. The ideas

Google Social Analytics: Getting Your Head Around Your Social Reach

When Google rolled out the Panda Update and some other updates to its search algorithm, the people behind the search giant made it a point that everyone understood that social signals are now considered to be ranking factors.  It became obvious that soci

Spammers Are Going to Ruin Guest Blogging

When Google de-indexed numerous spam blog (splog) networks such last month (see this Search Engine land article for more info), they started a chain of events that might ultimately ruin guest blogging. Before, these splog networks were the number one opti

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