Asserting marketing assets properly in an economic recession can be the making or breaking of a company. When everything on the news and everything you hear around the office sounds gloomy about the economy, you must question whether you are using more lo
Without a Website, search engine optimization is worthless, and with very little exception, the reverse is also true. Pay-per-click advertising such as Google AdWords or Facebook advertising can be very helpful, but will never make up for the need of rele
Do-it-yourself search engine optimization (DIY SEO) is possible, and may even bring you to the top of Google search listings for a few of your chosen keyword phrases. If you choose this route, be prepared to lose astonishing amounts of money due to lost o
Search engine optimization (SEO) is a term that many people may recognize, but seldom clearly understand. Most people exposed to the term grasp the fact that search engine optimization is designed to help bring more traffic to their Website, but that is w
This was just such an absurdity that I had to share it with you. It is a particularly disturbing instance of ignoring good business principles of using the right tool for the job. It is also a perfect instance of gross underestimation of the value and cos
I do not support the mentality of a free-for-all “bailout” as has been so commonly sought these days. This comes down to the old if you give a man a fish, you feed him for a day mentality. Whether a loan is appropriate, I do not know. I wish
Perhaps you have seen ads with headlines like “Increase Business Online in 60 Seconds” and you know in an instant that it is another scam (at least I do). That sounds silly, right? They are usually pushing some miracle cure for your business,
Relationships come in many types. The relationship we are sharing as author and reader may seem to be very casual and even a bit superficial. I want to explain how and why it matters. Since statistical data tells me that it would be nearly impossible in m
Image Copyright Infringement and Enforcement on the Internet may be more important to you than you thought. Copyright enforcement is far more advanced and prevalent than in years past. Companies managing the rights of image owners have technology and copy
Fail and Epic Fail Pictures and Videos in one blog. For all those precious fail moments, whip out your camera and see your epic fail picture and videos here.